Heineken
"OPEN YOUR CITY"
To introduce Heineken's limited edition 'Cities' bottle, we hid hundreds of them all over an immersive panoramic snapshot of Bangkok for people to find.
We provided clues to help point people in the right general direction. The clues tested people's knowledge of their city. The more bottles found, the bigger the chance of winning the grand prize. Without a doubt, the star of the 'Cities' bottle hunt, was the city of Bangkok itself.
